I mentioned before that my blog is listed on Alltop Moms. Well now thanks to Guy Kawasaki, I’m listed in Alltop Startups and for a brief time I was listed in Alltop Twitterati. I guess I took too long to write this blog post, because I’m no longer listed in Twitterati. Maybe I can earn my way back into Guy’s good graces (unless they changed the criteria for being listed there) and find another spot on Alltop in exchange for another blog post about the amazing and ever so ubiquitous Alltop concept! 😉
He also added an Alltop Adoption page so for those of you interested in people who write about adoption, adopting kids, their adopted kids, and other people’s adopted kids, check it out!
The Wall Street Journal ran a piece on Thursday, April 10, 2008 called The Blogger Mom, In Your Face written by Sue Shellenbarger featuring none other than the most well known mom blogger on the Internet today: Dooce. She has been blogging for close to 7 years now…before most people (including myself) even knew what a blog was! I got the opportunity to meet Heather Armstrong (a.k.a Dooce) at SXSW and exchange a few words with her after she finished her panel. She is such a down to earth person.
I think it’s great that the WSJ has chosen to highlight a mommy blogger who according to the article might be making as much as $40,000 per month on ad revenue for her blog! Wow!! It’s not without its downfalls though because full time blogging for that kind of money is a crazy, often stressful job. I blog very part time (3 or so posts per week) so I can’t say I can relate to the stress of full time professional blogging, but I can certainly imagine it…especially if I had to post original, often personal content every day like Dooce does.
According to the WSJ article, “Among the Web’s 200,000-plus bloggers on parenting and family, few have succeeded to the extent of Ms. Armstrong; countless at-home parents would love to be in her position. But less obvious is the behind-the-scenes price an at-home mom pays to shoulder her way to prominence in the blogosphere — giving up her privacy, sustained time off and any remnants of work-family boundaries at all.”
Sue Shellenbarger did a fantastic job with this article by illustrating both the ups and downs of professional blogging, unlike the recent New York Times article called In Web World of 24/7 Stress, Writers Blog Till They Drop which emphasized primarily the negative aspects of blogging as a profession and inferred that full time blogging can be fatal. If they had mentioned how many journalists had died in the same period, then I think it might have made the article a bit less biased against blogging. Check out Marc Andreessen’s funny take on this article called The New York Times Covers Blogging including statements like “Bloggers Have Bad Breath,” “Bloggers Have Herpes,” “Hitler Probably Blogged,” and “The Bloggers Have WMD.”
Other mommy bloggers that were highlighted in the WSJ article are:
Asha Dornfest at Parent Hacks linked to a guest post on my blog about traveling with a baby and I saw a significant amount of traffic because of her mention, which goes to show that she definitely deserves to be on this list!
If you think there are a lot of mommy bloggers, you should check out Twitter because there are a ton of mommy tweeters out there. In fact, Wendy Piersall at eMoms at Home just did a post listing the Moms on Twitter and the list is still growing!
I have to say it’s much easier sometimes to come up with 140 character or less tweets than full blog posts! I wonder if we can monetize our tweets. Anyone want to pay me $10, $5, $1, 25 cents for a tweet? 😀 Twitter are you listening reading?
Oh and if you haven’t already done so, please subscribe to my feed because if I survive the next 5 years of motherhood, maybe I’ll end up being one of the top mommy/entrepreneur bloggers! Unlike Dooce, however, I will have to hire someone other than my husband to help me figure out how to monetize my blog…
So if you are plugged into the blogosphere you no doubt heard about Johnson & Johnson’s baby camp. I was one of the lucky ones invited but either a) my email filter ate the first round of invites or b) I was one of the mommy bloggers who was added to the list later. So by the time I got the invite and responded, they were already full…plus I couldn’t go anyway.
I did want to blog about it when I first got the invite but since I wasn’t able to attend, I didn’t want the world to know why I couldn’t attend. All were good reasons: 1) my husband was out of town, 2) my cousin and family were visiting from New York on a trip planned quite some time ago, and 3) they were full.
I haven’t read a lot about the outcome of the camp yet. A few posts on the blog storm about the invite process, who was not invited, the fact that babies weren’t allowed to come, and why some were uninvited because of various reasons including they were attending the BlogHer business conference or were nursing can be read here:
Robert Scoble – J&J ‘breaks into jail’ with baby camp (check out the comments on this one for a nice letter from J&J trying to explain the situation)
I have met in person or communicated via email with all of the above bloggers except for one. I’m anxious to see what happened at the camp. Right now when I type in “Johnson & Johnson Baby Camp” into Google I only see links on the first page to posts about how they mishandled the invitation process. I’m anticipating that they ‘saved face’ at the camp and the bloggers who attended will have much to share with us when they have a chance to write about it. The coordinators said they would send me information after it was over so I’ll most likely do another post on this soon.
Overall, I think it was a great move on J&J’s part to make a visible first step to ‘friend’ the mommy bloggers. Yes, they made a few mistakes but, just like starting a new business, trial & error is part of the game. If they learn from their mistakes, I’m sure it will all end up on a positive note!
SOBCon08 is “Biz School for Blogging.” This year’s event tracks entrepreneur bloggers and corporate bloggers alike, with an innovative format and a stellar cast of speaker/instructors. It is the brainchild of Liz Strauss, a fabulous blogger who I have mentioned often in previous posts. I was thrilled when she named me an SOB (Successful and Outstanding Blogger) back in October 2007.
Sadly, I can’t make it this year but plan to be there next year if at all possible! I had the pleasure of meeting Liz at SXSW earlier this month and several of the bloggers who will be participating in the conference. If you are a business blogger, you should definitely check it out and sign up for this conference if you can!
What do 5 White Men, Rebranding, and Dads have in common? Well other than the fact that Dads are usually men, probably not a whole lot. These are just some of the interesting things happening around the blogosphere.
5 White Men Talk About Social Media was written by Connie Reece at Every Dot Connects. Connie is a huge presence in the world of social media especially here in Austin, yet was overlooked for a panel on Social Media the Chamber of Commerce was putting on. She voices her frustration at women still being “invisible” even when they are playing a major role in the world of social media. Connie got me started in blogging almost a year ago! She is also one of the main reasons the Frozen Pea Fund initiative got started as a result of Susan Reynolds struggle with breast cancer. Here’s a quote from her post:
This afternoon I got an email from fellow Dot-Connector Brenda Thompson with the subject line: “Five White Men Talk About Social Media.” That got my attention and I opened the email right away. …
It irked me too. It’s not like the organizers would have had to look very far to find some outstanding women to speak, and I’m not just referring to myself. In less than 30 seconds, Brenda and I came up with a list of five or six local women who would have made great panelists.
See, lists are easy to make. But women on lists are still invisible if conference organizers aren’t looking for the list.
Looking Minnesota. Feeling California and The Gaping Void Between Our Brand And Our Audience were two recent posts written by Wendy Piersall of eMoms at Home. After her recent trip to SXSW Interactive, she realized she needed to rebrand because many of her readers are not eMoms or even parents! I love Wendy’s blog for a variety of reasons but mostly because she is open and honest about her experience as an entrepreneur and she readily shares her blogging and business tips. We met through our blogs, had a couple of phone conversations and when we finally met in person at SXSW, it was like we just “got each other” as entrepreneurs and as moms! I’m not sure if she has come to a decision on the new name, so go check out her posts and give her your 2 cents!
AllTop Dads launches. Thanks to Guy Kawasaki of How to Change the World my entrepreMusings blog is near the top of AllTop Moms blogger list. It’s a great place to go to check out all the top mommy and daddy bloggers. If you don’t know Guy, he was once asked to interview for the CEO position at Yahoo!take on the CEO position of Google and he turned the opportunity to interview down thinking there’s no way Google Yahoo! would amount to much. He often refers to it as his $4 billion dollar mistake, but he reflects back and realizes that instead he was able to be involved in his children’s lives, which is priceless!
So as I said when I began this post, there isn’t much in common between these links, but all are great reads!
BlogHer is doing their annual survey and would love your opinions. This helps them attract advertisers to be a part of their network. In return, they get great ads (which I and other bloggers give valuable space to on our blogs) and they share a little of the money with us. So please click on the image above or right here to take a brief survey.
Contest for Parents of Teens at NeenMachine.com
If you are a parent of a college bound high school junior or senior, here is a contest that you won’t want to miss! NeenMachine.com has teamed up with ApplyWise (a leader in college admission counseling) to offer one lucky winner the ApplyWise College Admission Counseling package for free – (a $299 value). To enter just leave a comment on this contest post at Parenting Tips at NeenMachine.com and give your child an edge over the competion.
It’s been a long, fun filled day at SXSW Interactive today. So this post won’t be as meaty as my previous SXSW post. I met tons of people today and many people who know me and who I know from twitter. It was so cool to have so many people come up to me and say, ‘hey, aren’t you @aruni on twitter?’ I guess I kind of stand out in a crowd. 🙂 I probably gained about 30 followers just from tweeting about the panels I attended. Here’s a quick overview because honestly I’m kinda worn out:
The Care and Feeding of Your Startup This panel was made up of some local entrepreneurs from Unwired Nation as well as a venture capitalist from Texas based DFJ Mercury and a couple of others. Some key insights:
Someone needs to serve as the “Belief Engine” for your startup which I took to mean the “evangelist” but I thought that was a unique way of saying it.
Make sure your product fits into your users way of life and they don’t have to drastically change what they are doing
Understand if your concept is a feature or a business. It could be a feature that expands into a business.
You should aim to exceed investor’s expectations.
9 out of 10 entrepreneurs can’t go the distance so they really should identify a strong mentor.
Make sure the people you hire have ‘karmic velcro’ which means they have the fortitude to stick around when the going gets tough.
There are 3 key people you need in a start-up. 1 in charge of product, 1 handling business development who can close the early deals, and 1 evangelist.
It’s not appropriate to go to VCs in the first 2 years of a business, because in the first 2 years you are still assessing the market risk. Almost all the VC deals that occurred with Web companies in early stage have not worked out and they are struggling to get their money back.
Keep two sets of books. One you show your investors and one with even more aggressive numbers that you aim for internally.
True Stories from Social Media Sites
This panel was moderated by Guy Kawasaki, who was so kind to put my blog near the top of his new AllTop Moms site. It was notably a panel of 5 women and 1 guy. Two of the women were twitter pals so when I got up to ask a question and say ‘hi’ one of them was tweeting about me.
I had my son with me at this panel because he’s home for Spring Break so I wasn’t able to take a lot of notes or do many tweets because half way through he wanted to play a game on my phone! He actually did really well, scribbled a bit, and then drew a funny looking dinosaur who he felt the need to show was pooping. Such a funny kid! He wanted me to go up to the mic and say something, but when I tried to get him to come with me, he got shy…he is only afterall 5 1/2.
The panelists discussed their great and not-so-great experiences using social media. What funny and sometimes unbelievable stories they shared!
I met up with my husband after that panel and we took our son for a late lunch at Bennigan’s and then he took him home, and I went to the BlogHaus to network with more bloggers.
Online Adulation: Use Don’t Abuse Your Fans
This panel had an editor from CNET as moderator and some pretty fabulous bloggers including the infamous Dooce whose current post is called Fueled Entirely by Advil.
I was sitting next to Wendy Piersall from eMoms at Home during this panel and she was twittering away. She had her laptop so she could do it much faster than I could so I let her take over so go read her twitter stream if you want to read all about it.
Went back to the Bloghaus after this panel and met none other than Darren Rowse (aka Problogger). Someone took a picture of us and said he’d email it to me so I’ll post it when I get it…assuming he remembers.
Conversation Starters
This event was hosted by DELL and Federated Media and they booked the entire Iron Cactus restaurant on 6th and Trinity. Richard at DELL was the lead blogging rep from DELL, who I had met a few weeks earlier at an Austin Tweet Up.
Because I’m twitter friends with Kim Haynes, I volunteered to help with registration since it was an RSVP only event. Of course, that meant I had access to extra drink tickets and people wanted to get to know me!
The key speakers were top blogger and FastCompany.tv producer Robert Scoble (aka Scobleizer) and Shel Israel of Global Neighborhoods.
I met so many twitter buds at Conversation Starters, including the famous Chris Brogan, and throughout the day that it would take me all night to type up their names. Already, this post is longer than I thought it would be!
Stay tuned for my next SXSWi post on Tuesday’s events.
Although I’ve lived in Austin for quite some time, I have never made it to SXSW but now since a big part of what I do for my company is social media related, I finally had a great reason to go. Most people associate SXSW with music, film making, bands, and people partying all night long. For those visiting from out of town and attending the music pieces of SXSW that might be true, but for those of us attending SXSW Interactive who live in town and have kids to take care of, we aren’t able to party (or should I say not interested in partying) all night long. Although tonight I was tempted to stay out late after having been asked by a couple of people to join some after parties. But since I just got back from Los Angeles, I figured I should get home and give my husband a little back-up break with the kids. Here are some brief overviews of the sessions I attend.
Mark Zuckerberg, Founder of facebook
Mark who is a 23 year old billionaire, seemed to be more comfortable during the interview than what I’ve heard he has been before, but he seemed to say some of the same stuff over and over again. I forgot my regular camera and my cell phone camera is not that great, hence the not-so-great picture above. However, here are some interesting things he said:
He mentioned that facebook was going to change their incentive system to one where the more invites you send out that are accepted, the more opportunities you have to invite others to join your network.
He also said that at facebook, they begin with the premise that everyone is fundamentally good and not trying to do evil/illicit things.
He felt that all of the mistakes they have made so far have had to do with them not giving their users enough control over the process.
He believes terrorism stems from people not feeling connected to each other.
The interviewer, Sarah Lacy, from BusinessWeek.com, had a strange interviewing style. Sadly, much of the audience was wondering why she was asking the questions she did and why she was asking them the way she did. Honestly, it seemed like she was a teenage girl flirting with a billionaire 20 something entrepreneur and many of her questions weren’t really questions they were statements. After, the audience turned on her, I thought she might wonder why but apparently she thought she did a great job and said Mark told her she did a great job. Omar Gallaga, who blogs for Austin 360 Digital Savant did a post-panel video interview with her that you can see HERE. Check it out, it’s a good interview. She believes that since she is one of the few women tech journalists that she always gets flack and is misunderstood. Since I’m a woman in tech, after seeing her today I wouldn’t agree with her assessment of why the audience didn’t like her, but kudos to her for putting herself out there and trying. I know she is being flamed on the Internet for the interview but if she can bounce back from this and learn & grow from this experience, she will be on her way to achieving great things.
Thom Singer, Author and Speaker on Networking
I tried hard to make it to Thom’s book reading, but after getting out of the room after Zuckerberg spoke, it was something like a 3 block hike from one end of the convention center to the other. I arrived as he was wrapping up his Q&A. Thom is an author and blogs at Some Assembly Required. He’s about to release a new book called Some Assembly Required for Women.
Kathy Sierra, Author and Speaker
Kathy Sierra was a very interesting speaker. She gave tips and advice on how to get your customers (and employees) passionate about your products. The room was packed and since I was coming back from the other side of the convention center they wouldn’t let us in! As I came up to the front of the line to ask what was going on, they said they couldn’t let us in because of fire code violation stuff. I was in line with Francine Hardaway and we along with a few others made some noise about how full it had been at the Zuckerberg talk and surely they can let us in since there weren’t more than 20 to 30 of us waiting outside and we had seen some people leave. After a few minutes, they let us in. Since I haven’t been blogging for a year yet, I didn’t know the back story on Kathy’s blogging stalker weirdness almost a year ago. She indicated that she might start blogging again, which I look forward to.
The Super Collider: A Hero of the Social Network
I attended this panel briefly and it wasn’t what I thought it would be. One of the panelists discussed how she was using the various social networks and social media to promote her business. It was interesting, but nothing new so I took off to the Entrepreneur’s Lounge at Fogo de Chao Brazilian restaurant for a short after party. It was hosted by ATI and uShip. Ran into Bryan Mennell of Austin Startup blog there.
Hearing these people speak was fascinating but what was even more exciting to me was meeting face to face with many of my blogging friends and meeting new friends including Wendy Piersall of eMoms at Home, Liz Strauss of Successful Blog, Tamar Weinberg of Mashable, Gina Trapani of lifehacker, Laura Mayes of Sk*rt, Annalee Newitz of io9 (she blogs on sci-fi stuff), and Tim Walker of Hoovers Business.
Stay tuned for more of my SXSWi experiences on Monday and Tuesday.
If you’ve been in technology start-up land for any length of time, you have no doubt heard of Guy Kawasaki. He’s a former Apple executive, founder of Garage Ventures, and author of 8 books. Now he’s doing something new which I think is very cool called AllTop, and “they have all the top stories covered all of the time.”
So if you are into Politics, Gaming, Sports, Celebrities, Tech, Automobiles, etc. then they aim to be the place to go to find out all the latest news. Since I’m a mom and love to know about what other moms are up to, I’m thrilled about their NEW Mommy Bloggers page called AllTop Moms! My little ‘ole entrepreMusings blog is currently near the top of the page. Thanks Guy!
If you are a mommy blogger or you blog on any of their other topics and you’d like your site to be included, check out their About page to get more information.
Yay, Moms! I did see some people on twitter (I’m @aruni) asking about a Daddy Bloggers page so check back frequently to see what new and interesting pages they add.
I’m so excited to say that the first official video of Babble Soft Applications went live today on DadLabs – Gear Daddy. I have wanted to do a video demonstration of our applications for a long time now but I was cycling through my entrepreneurial hats so fast, that I didn’t have the time or money to do a really nice one. So now thanks to all the cool dads at DadLabs we have our very first one and it cost me some beers was relatively free!
Go to their site and please Digg/Stumble the post if you like it. They are fellow entrepreneurs and the more hits/visits they get to their site the more loved they feel and more importantly the more cool advertisers they can attract. Sitter City is their sponsor this week. Plus they always make me laugh which is one of my 2008 goals! If you for some reason you need even more incentive to go to their site, I’ve embedded the video below:
I also just found out that it’s on YouTube also. So you can check it out there too:
I’m making some progress on my personal 2008 goals. I signed up for yoga and have lost between .5 and 1 pound. Regarding my business goals, I’m still working on the executive summary, financial projections, visuals, and finding an attorney in order to raise funds. If all goes well documents will be substantially ready by end of next week, and I’ll be well on my way to finding the perfect lawyer…if that’s even possible. 🙂
Posting will be light over the next few weeks so in the meantime please check out the Work It, Mom! interview of me where they asked me the following questions:
What inspired you to become an entrepreneur?
You’ve written that you and the other founder of your first company were “washed out.” How did you recover from that? Was it hard to jump back into the entrepreneurial game after that experience?
Many women entrepreneurs have mentioned that they felt they were not taken as seriously as businesswomen once people knew their companies were geared toward mothers. Has this been your experience?
What lessons from your first company are you applying to your second?
What’s most challenging part of your working-mom juggle?
What advice would you give a working mom who is trying to start her own company? What pitfalls would you tell her to avoid?
You have a great general attitude — what motivates you besides, well, creating a super-successful company?
Then pop on over to Thom Singer’s Some Assembly Required blog and check out my guest post on Building your e-Network where I expand on the following tips:
Do what you say you will do when you say you will do it.
When someone reaches out to you for help, answer them.
I don’t really like making New Year’s resolutions. However, I’m making an exception this year because I figure I’ll try something new. Maybe I’ll even make quarterly resolutions! This is the first year I’ve had a blog which means I can now write them down and let my readers hold me accountable. So here it goes.
Business Goals
Raise funds for Babble Soft. I will finish the business plan, refine the pitch, and set up meetings with angel investors.
Establish additional nanny partnerships and other corporate partnerships that lead to increased revenue and revenue opportunities. I have to make hundreds of calls, send hundreds of emails, set up meetings, and close deals.
Identify and become a member of at least 2 organizations that will help build my network to reach our customers. If you have any suggestions on what organizations to join I would love to hear them!
Convince some great companies to advertise with us. If I can demonstrate a significant increase in users (SEO please work!) of our applications, I believe those advertisers who want to reach new parents and caregivers that are breastfeeding, bottle feeding, changing diapers, taking medicine, pumping, and trying to get some priceless, precious sleep would be *extremely* interested. Plus with our planned new applications that audience widens and deepens.
Find great people to help make it happen! Must find great people. Must find great people! Key team additions needed are 1) Experienced Senior Product Manager with strong technical skills to manage products from design to implementation to market and 2) Experienced Internet Partnership, Social Media & Ad Sales Manager (does such a person even exist?). Must find great people!
Personal Goals
Lose 5 pounds. I will eat less and exercise more.
Take Yoga classes. I will locate, sign up, and attend classes. Anyone have any recommendations for instructors in the Austin, Texas area?
Laugh more. I will find more funny and fun people to hang out with. 🙂
Be less concerned with what other people think. This will probably be the hardest one for me to accomplish and the hardest to measure. Worrying about what people think of me, my decisions, my company, my appearance, my parenting, my words, etc. sometimes unduly stresses me out and takes up way too much energy that should be devoted elsewhere. I’m not alone in this issue. I’ve seen many bloggers write about it but more women than men which may be a result of our society or more likely Oprah. I will work to drastically reduce the negative self talk in my head. I think Yoga will help me with this goal.
My Personal Goals are mostly in my control. I decide what to eat. I decide when/how to exercise, etc. I decide when to pick up the phone and sign up for a Yoga class.
Achieving the Business Goals, on the other hand, are less in my control. I can do everything right but if the angel investors don’t understand or care for the market or market need I’m addressing then funding sources might not be available. If the stock market crashes and everyone quits investing then, c’est la vie. If the funding doesn’t come through then I won’t be able to hire great people, etc., etc. I believe I have the most control over establishing additional partnerships and joining organizations but that’s what I believe right now on January 1, 2008. As the Internet has proven, things change at the speed of each new thought!
What are your goals? Feel free to leave a comment here and/or leave a link back to your blog to where you posted your 2008 thoughts.
If you’d like to see if I meet my goals (or even heckle me – I don’t mind as long as its funny and helps me with my Laugh More goal 🙂 ) subscribe to this blog’s feed and share your wonderful thoughts with me.
Liz Strauss did a post asking us how we thank our blog friends and it got me thinking as Liz’s posts often do. As 2007 comes to a close, I’d like to take the opportunity to thank and recognize all the amazing connections with amazing people I’ve made as a result of starting this blog this year. Your posts and comments have made me laugh, shed tears, smile, raise my eyebrows, share, grow as a person, and most importantly LEARN. Thank you! In no particular order (except for the first one), they are:
Connie Reece of Every Dot Connects – She is the one who got me started with blogging!
Robb at the Robblog – long time friend. I think I forced him into blogging or something like that.
Clay Nichols of DadLabs – fellow Austin entrepreneur in the parenting area. If you haven’t seen it (and aren’t easily offended) check out their Manly Breastfeeding Video.
Eric Doggett of DogBlog – a fellow Austin entreprenuer/photographer
Karen Rani and Vicki Maxel of Swank Webstyle – they did my entrepreMusings blog design and implementation as well as our current corporate site.
We have exchanged meaningful (at least to me!) emails/blog comments, spoken on the phone, or met in person this past year. They have helped me in my journey and I hope that I’ve been able to help them too! I apologize if I’ve forgotten someone as I’m typing this up before we head out for the holidays. If I have, let me know and I’ll add you to the list.
Wendy at eMoms at Home did a post recently where she asked her readers “How do you Use Social Media to Promote Your Business?” I didn’t have time to answer then and I’m sure I missed out on the free books, which is OK because I never seem to have time to read any books these days. I’ve had a few days off from software testing, so I figured I’d do a post about it.
There are so many aspects to social media that it’s tough for an entrepreneur to keep up. I mean we still have to sleep! Fortunately, I’m fairly social. I mentioned on a post that Liz Strauss did recently called Business and Life: Are You Making the Most of the Conversation? that “I am a Participant, rarely a Lurker, and often a Listener.”
It is fun making friends all over the world and it’s easy to be social from behind your computer when it fits with your schedule. In the past I resisted joining sites like facebook because of the time commitment.
To do a social network right, I figure it means committing significant time to it. When you are launching a start-up, planning to raise funds, taking care of kids, maintaining a house, etc., it’s not easy to be as active as one should be in these networks over time. But so far it’s been fascinating to see how other people interact with the networks. I mean can you believe that facebook has over 55 million users all over the world? That is amazing! So here’s what I’ve done and what I’ve observed:
I started this blog (it had a different name before) with the help of Connie Reece. She gave me the kick start I needed! I think I did my first post back in May 2007. The blog has been fun and I know it has driven some additional traffic to my company site, Babble Soft, but to date I haven’t seen that it’s resulted in more than just a few additional sales. As a result of having a blog, I joined MyBlogLog, FeedBurner, Technorati, StumbleUpon, Digg, and BlogHer. Wendy was also kind enough to invite me to join the Home Business & Entrepreneur FeedBurner Ad Network. I haven’t made much money from these particular ad networks (maybe in total $100) but it has given me exposure to other bloggers and made me aware of other businesses.
I entered some competitions to hopefully win prizes and get additional exposure. I can’t remember all of them but I know I did one at Alpha Moms and I just entered Intuit’s Just Start challenge where I have the potential to win $50K for my business! The ‘vote for me’ widget will be on the right hand side of my blog until shortly after their voting deadline of December 16. After I sent an email to some friends asking if they would vote for me, I found out that people had to log in to do so. Knowing how much I hate to create unnecessary logins, my guess is that I won’t win on votes, but I might win in the unique idea category and because we have jokingly referred to our Baby Insights application as “Quicken for Baby.” 🙂
I have participated in some blog memes: 8 Random Things About Me and Blogging Tip Meme. Neena just tagged me again for a My Favorite Words theme. Memes give you exposure but they are time consuming so I think after doing this last meme, I will have to put a notice somewhere to let people know not to tag me unless they let me know first because I would hate to leave a meme go unanswered. I’m answering the Favorite Word meme by bolding my favorite words in this post (in case you were wondering why some of the words are in bold text). Isabella at Change Therapy I hope that’s OK with you! What do these words say about me? I guess that I’m a driven, committed, somewhat zany, looking to learn, searching for connection/peace, sleep deprived, mom-ified, and sometimes creative.
I joined LinkedIn. I’ve found LinkedIn to be useful for business related networking…for answers to specific questions. I haven’t yet established a deal or attempted to look for employees there which I hear is what it’s meant for. I’ve been able to answer a few questions on LinkedIn but I don’t think I’ve contributed to the increase of anyone’s business yet.
I joined facebook. Mostly to learn from the king of social networking sites. I may do some targeted ads there some day when time and money permit. I also set up a company page on facebook for Babble Soft.
I just joined twitter. I even added the little widget to my sidebar, and I integrated it with facebook. I really resisted joining twitter. I had no idea why anyone would be interested in my day to day activities. More importantly I didn’t think I would be interested in anyone else’s day to day activities! I already have about 20 followers. You may be wondering what pushed me over the edge and made me join twitter…well it was the Duran Duran concert I attended earlier this week. I was there and I suddenly thought ‘wouldn’t it be great if I could tell my friends and random strangers about the fact I’m at this cool concert?’ and then all of a sudden I “got” twitter! Will it result in additional business? I’m not sure. Time will tell.
I have not yet joined MySpace or YouTube (but I’ve been to the site many times). If I had to guess, I will probably join YouTube before MySpace, but first I need to create some videos!
Overall, I think I’m still at the tip of the iceberg when it comes to building a powerful online network and I’m a little bit afraid of getting in too deep and getting stuck in a networking hole somewhere. I’m not sure if that makes sense to anyone, but it’s a fear I face nonetheless. Maybe I’ll find peace there instead.
Picture by my friend Sandy Blanchard
Shane and Peter issued a challenge on their blog (which I first read about on Naomi’s IttyBiz blog) where he asked their entrepreneur readers to answer questions he came up with (i.e., interview themselves). It’s his way of interviewing people by getting the interviewee to do all the hard work! Great idea by the way.
Since I just finished a post called Why I Don’t Want a Monster In My Pants, I said to myself “what the heck, let me see what I can make up come up with.” I was just helping my son with his Transformer puzzle that he’s putting together here next to me, and I have some time before the rest of the house wakes up so here it goes…
What’s your personal mission statement? To make a difference and change the world for the better (not for the worse).
What’s the biggest mess you’ve dealt with this year? Depends on what you mean by mess. On the parenting front, I would have to say potty training messes. On the business front, I would have to say spending more money than I had hoped to. I probably should have invested in Google stock or figured out how to invest in facebook instead.
What current entrepreneurial efforts consume your time? Product management, product development oversight, software testing, user story generation, press release writing, assembling (with help) gift cards and mailing them out, thinking, blogging, dealing with &#$#% Microsoft’s Vista OS which results in IE crashing every 30 minutes! All that fun stuff.
Why do you do what you do? What inspires you? When do you get most excited? It’s in my blood. My grandfather was an entrepreneur. He actually made baby powder back in Sri Lanka and sold it door to door. Plus, I’m not sure what else I would do. I like creating things that didn’t exist before. I like bringing to market products that make life easier for people. Now if people actually use them and want them, that’s a bonus!
I am inspired by my children’s smiles and laughter. I’m inspired by blue skies and majestic trees. I’m inspired by people who overcome great odds and challenges and are still great people/parents. I’m inspired when people make sparkling connections with other people and the world around them.
I get most excited when I get a good night’s sleep.
Boxers or Briefs? or as Naomi says, Bikini or Thong, duh?!? No comment.
What do you do when you’re not [designing | programming | managing | writing | toiling for the wo/man]? Sleep. Tickle my kids. Negotiate with my kids. Hang out with my husband. Argue with my husband. Watch TV. Chat with my family. Hang out with friends. Walk. Think.
What one thing made the biggest difference when getting started? Lack of sleep. Our son didn’t sleep through the night (and he still wakes up) until he was 4 years old. I can’t be held responsible for any of my decisions between the years of 2001 to mid 2006. He is the reason we started Babble Soft and we even had another little one in the middle of the non-sleeping chaos.
What’s your exit strategy? Happiness or Acquisition by a Happy company that has a lot of money. If a Happy company does not exist or does not want to acquire us then I guess we’ll grow big enough to continue to stay private. Get it? Me either.
What is the last thing that made you belly laugh? My kids laughing together (i.e., making each other laugh). Kids can make you cry, whine, scream, yell but the greatest thing they can do is make you laugh like crazy at the silliest things. Oh and I laughed pretty hard when I saw There’s Something About Mary and the Austin Powers movies. I almost forgot about the DadLabs manly breastfeeding video. My gosh it is so hilarious that I had tears in my eyes!
Have you ever been in business before? Yes. I’ve also been in a swimming pool before.
At what point do you consider yourself successful? I don’t believe one ever attains success. It is an ongoing, evolving learning process. Check out all of the cool people I have interviewed on the topic of success right here. I think the closer one gets to feeling at peace with oneself and the world around them and can complement that feeling with a very comfortable financial position, the closer they are to success.
Oh, who am I kidding it’s when I can get 6+ months of uninterrupted nights of sleep…now that’s success!
What was your first experience with a computer? I think it was at computer summer camp and we were working on Atari’s or maybe it was an Apple. I remember learning some BASIC coding. Of course I can’t code anything to save my life now.
My first memorable experience was on a Macintosh. I happened to be fairly good at typing and in my junior high typing class I was second only to a girl who was also an expert pianist. She typed 90 words per minute and I typed 70 and that was on a typewriter not a computer. Because of my typing speed and accuracy, my mother asked me to help her type up her exams and some other documents she needed for her medical students on her Mac. I remember feeling so happy and proud that she trusted me to help her with such important tasks! My very first computer was a Mac Classic that my mom got for me during my 2nd year in college and it cost something crazy like $1,100.
Steve Jobs vs Bill Gates in a jello wrestling match, where’s your money? No comment.
Where do you do your best thinking? Everywhere and nowhere. I’m a non-stop thinker. I even think in my sleep. Some people think that’s odd. I am told my grandfather (who was also an entrepreneur) was like that. It’s genetic. I know this because my son does not stop talking. He has not learned that he can keep thoughts in his head and that he doesn’t have to tell everyone everything that runs through his mind.
Writing this post has taken me 20x longer than it normally would because my son (who finished his Transfomer puzzle) has asked me a million questions and reported to me everything that was going on with his puzzle, his friend who is coming to visit, his friend who is not coming to visit, the basketball game he is going to see with his dad, and marshmallows. Now he is here trying to read this post and asking me why I’m writing about kids and work. He is just so darn adorable, amazing, wonderful, and he wants to sit on my lap. 🙂
What does your average daily work / life balance look like? How much time do you work, play and sleep? Let’s see. I pretend try to sleep 7 to 8 hours per night. I check email constantly sporadically throughout the day. Depending on who drops the kids off at school, I usually start working between 8:30 to 9:00 a.m. each day. If I don’t have a lunch meeting I watch CNN for 15 minutes while I eat leftovers or a PB&J sandwich. I then wrap up around 4:30 or 5:00 in order to pick up the kids. If I can, I’ll fit in a 30 to 45 min walk (which is rare) around the neighborhood if the weather is good. Then I do some more work and blogging between 8:30 and 10:00 pm (unless we’re watching one of our favorite TV shows after the kids go to sleep) and on weekends (like I’m doing now).
I think it also depends on how you define work and play. Some of my work is play (like blogging and setting up partnership deals and meeting cool people) and some of my play (hanging with the kids) is work.
If I could introduce you to anyone, who would it be? Oprah Winfrey.
What stops you from giving up when you are frustrated? I don’t know. Probably the fear of what I would have to do instead of doing this. Plus the fear that if I stop now, all the time and money I’ve invested would have been for naught and people will make fun of me. I’m hoping for another tech bubble so I can be a part of it before it bursts!
If Chuck Norris and Steven Hawking had a baby (hey it’s my damn interview), would you vote for her for president? It all depends on her IQ, parenting style, athletic ability, knowledge of world affairs, ability to persuade huge groups of people to do great things, and her knowledge of universal physics. It would also depend on who she is running against.
By the way, I saw Steven Hawking once at a restaurant in California. He was with his assistant (I think) and I remember wondering if he felt lonely.
My question: What is something you do (or have done) that makes your kid(s) genuinely laugh? If you don’t have kids then your spouse, your friend, or your family member. Tickling does not count as an answer. There was no requirement that I answer this question so I’m just not gonna do it, but I look forward to Shane’s response.
Thanks Shane for these interesting and bizarre questions and for motivating me to do your work for you. 🙂 I have a hard time refusing any challenge! I started this post yesterday and am finally getting around to posting it today because we just got back from the Austin Zoo. The Austin zoo houses endangered and abused animals and it’s the perfect size for kids. They have lions, tigers, and bears oh my!
Since I don’t think Shane is going to pay me for this interview, if you like this Entrepreneurial Self Portrait, won’t you give it a Stumble please? 😀
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