Unfortunately, I wasn’t able to make it to Johnson & Johnson’s Baby Camp but fortunately they sent me some goodies. My kids aren’t babies anymore so some of the items I’ll probably give to some friends with new babies or maybe even use them myself! They wrote a nice note saying they were disappointed I could not make it to the camp and sent me some of their classic and new products:
Baby lotion
Moisture care baby wash
Baby cream
No more tangles® shampoo + conditioner – straight hair
No more tangles® shampoo + conditioner – curly hair
2 bottles of no more tangles® leave-in conditioner
Smelling the scent of their classic line brought back memories of when my kids were babies. Sigh. Nice for a moment of nostalgia, but I’m thankful those early days are over! We still have an almost empty bottle of their original baby shampoo that we sometimes use on our daughter.
Here are links to some of the posts other bloggers who attended wrote about the baby camp:
Mom’s Favorite Stuff: Part 1, Part 2, and Part 3
Plain Jane Mom: So why did J&J send me to New Jersey anyway?
SoCal Stuff: My Mommy Went to Baby Camp and All She Brought Me Was This Lousy Lightup Mirror
Maryamie: What happened at Camp? Johnson’s Camp Baby Report Day 2 and 3
From dates to diapers: Camp Baby
Marketing Roadmaps: Camp Baby Post Mortem Part One: The Mom Bloggers’ Perspective (a long, but good one!)
The LadyBug and her Blogging Mama: Part 1, Part 2, and Part 3
Wow, I even found the Flickr J&J Camp Baby pictures and J&J Camp Baby blog they set up for the event!
I’m sure there are more posts out there about Johnson’s Baby Camp, so please leave the link to your or someone else’s post in the comments below and I can add it to the list. I would search the Internet endlessly myself, but I’m home with a recovering sick kid and wondering how I’m going to get caught up on all of my other work. Plus, I’m feeling a bit achy myself. Bleh!
I only have one request for J&J. Please give me more than a few weeks notice next time because I will take any excuse to get pampered! 😀
Author: Aruni |
Filed under: baby,
baby care,
baby stuff |
Tags: baby advice,
baby care,
baby items,
baby lotion,
J&J baby camp,
johnson & johnson,
johnson & johnson's baby camp,
Maryamie,
mom's favorite stuff,
plain jane mom,
SoCal Stuff |
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To help illustrate how different people use Babble Soft web and mobile applications, we have created family user stories. I am grateful to the families who are willing to share their time, pictures, and energy to write/edit these case studies with us! To see our other user stories please check out our Testimonial page or click on the user stories tag.
Jacob’s Family: (pdf)
Mother: Lea (Financial Reporting Manager)
Father: Chris (Partner/Marketing Consultant)
Baby: Jacob
Born: September 2007
Place: Newport Beach, CA
Browser Used: Mozilla Firefox v2.0.0.11
Website: http://www.fullmixmarketing.com/
Situation
Jacob, Lea and Chris’s first child, was born via unplanned C-section after a long and arduous labor. While in the hospital, Lea was asked to keep track of Jacob’s feeding and diaper activities using generic paper hospital forms. She had planned on entering the information into Baby Insights, which she had already set-up prior to Jacob’s arrival. Unfortunately the papers were lost in the shuffle between the hospital and home, so she started entering information into Baby Insights four days after Jacob was born.
Prior to leaving the hospital, Jacob’s pediatrician recommended formula supplementation as Lea was concerned about breastfeeding following the c-section. Lea’s milk did not fully come in for over a week, and with breastfeeding, pumping and formula feeding, using Baby Insights was tremendously helpful in keeping track of Jacob’s feeding schedule and intake. Baby Insights was also very helpful in tracking Jacob’s diaper activities. A feature of Baby Insights that Lea wasn’t initially aware of, but came to use extensively, was medicine dose recording. She was taking three separate pain medications to aid in her recovery from the C-section.
Lea’s Experience
The information I got from using Baby Insights was so helpful! I really liked the fact that I could go to one place and see all of Jacob’s information at a glance. In hindsight, I wish I had bought a PDA or smart phone before Jacob was born to make entering the information easier! Some of the benefits I gained from using Baby Insights are:
- Since we were supplementing with formula, it helped to see how much formula versus breastfeeding time he was receiving. It’s been fascinating to see how the two amounts have changed over time. The Daily Summary report was beneficial as it calculated the total amount of milk we gave to Jacob.
- It was great to see how much I was pumping to get an idea of how much he was getting at each feeding. Knowing this helped me make decisions about how often and how much to supplement.
- As a first time mom, managing my time throughout the day can be quite challenging. Baby Insights helped me see how much time I was spending breastfeeding and pumping so I could better plan my day.
- Tracking my pain medication using Baby Insights was particularly helpful during my recovery from the C-section. I was taking 3 different pain medications at varying times and being able to view my medication schedules became one of my favorite Baby Insights tools!
—End—
If you are interested in participating in your very own user story, please activate a FREE Babble Soft Account. If you find that Babble Soft applications work for you, you want to tell the world about your great experience, and you are interested in being a part of our media campaign, please email us at info at babblesoft dot com for more information and a hook-up! 🙂 We plan to do a family story every one to two months so please let us know as soon as possible if you are interested.
Author: Aruni |
Filed under: babble soft,
baby,
baby care,
baby insights,
breastfeeding,
breastfeeding schedule,
pumping |
Tags: babble soft,
babble soft family user story,
baby,
baby care,
baby help,
baby insights,
baby insights family user story,
baby software,
baby tracking,
breastfeeding,
breastfeeding schedule,
software for parents |
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Some of you may have noticed that we have changed the name of one of our web applications from Baby Manager to Baby Insights. Well at least one of you noticed because she (Carole) emailed me asking me when that happened and wondering if she missed a blog post about it and I’m just now getting around to telling the name change story…
So here’s how it all went down. For the last year or so Erin and I have been wracking our brains trying to figure out a better name for Baby Manager. My intent when coming up with that name was to imply that the Baby IS the Manager and not that someone could actually Manage a Baby. However, looking back, it was probably not a good idea to pick a product name when you have been operating on little to no sleep for quite some time!
The topic of changing the name came up every few weeks in our house and then whammy! The Austin American Statesman ran an article called Gadgets for new parents can ease baby’s first month on September 22, and the reporter wrote “Austin-based Babble Soft LLC’s Web-based program Baby Manager (babies can be managed!?)…” Ouch!
We were out that same evening on one of our not-frequent-enough date nights and of course the topic of the name came up again. We now had proof in print for thousands to read that we needed to come up with a new name and do it asap! I’m sure the waiter at McCormick and Schmick’s wondered if we were crazy. Erin threw out the name Baby Insights and in that instant I knew that was it because it encompasses what our application does: helps caregivers gain insight into their baby’s patterns so they can make informed decisions about baby care! Since we spent practically the entire dinner talking about business, I wrote off the meal as a business expense. It’s good to be married to an entrepreneur!
After we got home, I did a quick search on the Internet and here’s what I discovered:
I wasn’t too worried because we wanted to change the name to Baby Insights with an ‘s’ at the end. I spoke to the owner of http://www.baby-insight.com/, and he was in the process of deciding what to do next with his company. He told me that he would let me know if he planned to sell the name. I didn’t bother contacting the Dutch company because I don’t know how to speak or type in Dutch. The guy who owned http://www.baby-insight.com/ said he had tried to contact the Dutch company before and they really weren’t interested in selling.
I then discovered that http://www.babyinsights.com/ was taken, but it was parked. I dug through the domain records and found some contact information for the owner. I sent an email and left a voice message asking them if they were planning to sell the domain. A guy replied saying he wasn’t sure what their plans were but that he would get back to me. After a few days had gone by, he told me they would be willing to sell for what seemed to me a very large sum of moola. Since I have only bought domain names directly from Go Daddy or Network Solutions, my jaw dropped at the price. I told him I was too embarrassed to even give him a counter-offer because it would be so far away from what he was asking that he’d probably laugh (or cry) right then and there if I tried. We could build an entire web application or maybe even two small ones for that price! I told him I would get back in touch if things changed and we got overrun by millions of paying customers at once or happened upon a ton of money, knowing full well if either of those things happened, he would probably increase the price. 🙂
Fortunately, I had speculatively purchased http://www.baby-insights.com/, http://www.baby-insights.net/, and http://www.babyinsights.net/ from GoDaddy.
Add a little time pressure because we had just issued a press release on Baby Say Cheese to the intensity of the whole process and voila a new product name was born: Baby Insights.
Now if we were AT&T, we would have spent millions of dollars coming up with the brand name Cingular only to change it back to AT&T Wireless soon thereafter. Since we are currently bootstrapping, we don’t have the luxury of billions of dollars behind us. Sometimes I think that’s a good thing and sometimes I think it’s a ‘how can I take this company to the next level on my piggy bank’ thing. That’s a topic for another post.
So what do you all think of the new name? I hope you like it!
How did you come up with your product or blog name?
Author: Aruni |
Filed under: babble soft,
baby insights,
entrepreneurship |
Tags: babble soft,
baby care,
baby insights,
changing product name,
domain names,
product name |
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